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POWERFUL PROPOSAL WRITING
Lift your win rate with powerfully effective proposals
PROPOSALS THAT SPEAK TO YOUR CUSTOMER AND SELL YOUR SOLUTION
Learn a structured approach to developing compelling proposals for any industry. Understand the factors that influence proposal evaluators, effectively plan using sales or capture team strategies, and create persuasive, customer-centric content. Gain essential skills for crafting customer-focused proposals that yield higher scores during evaluations and win more business.
POWeRful Proposal Writing
YOU WILL LEARN HOW TO
- Understand the factors that influence proposal evaluators
- Plan an effective proposal or section by leveraging strategies developed by the sales or capture team
- Gain and hold the customer’s attention by organising textual and visual content around their hot buttons and issues
- Create proposals that sell by writing persuasive, succinct, well-organised proposal content and themes
- Gain higher evaluation scores by using effective examining and revision processes to improve customer focus
WHO SHOULD ATTEND?
Built for anyone who is responsible for proposal planning, writing, and contribution within their organisation.
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Proposal Contributors
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Proposal Writers
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Proposal Managers
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Business Development Professionals
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Subject Matter Experts
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Sales Professionals
94%
Of PPW participants believed that workshop was effective for them
9/10
people would recommend this workshop to a colleague
84%
of the skills learned are usable on the job, according to PPW participants
POWeRful Proposal Writing
WORKSHOP PROGRAM
What you can expect from your Shipley learning
1
participate in your WORKSHOP
Instructor-led training featuring live sessions and practical exercises, including case studies, over two days. You will engage in interactive learning and group work, receiving direct feedback from your instructor.
2
reinforce learning with your facilitator
Following your workshop, a 1:1 call will be scheduled with your facilitator. Follow-up calls are offered to answer any questions you may have. The agenda for these sessions is entirely up to you.
3
Validate your skills with shipley certifcation
Upon completing the workshop, you will be awarded a One Star Badge in Proposal Writing to recognise your knowledge of Shipley best practices.
4
expand learning with the Business Winning Centre
Visit your Business Winning Centre to access your materials, tools, and templates from past workshops, regularly updated resources, and access to Shipley consultants for support.
POWeRful Proposal Writing
PUBLIC WORKSHOPS 2024
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"We all picked up tangible lessons and tips to apply to future proposals, including customer-focused language. My proposal toolbox is now feeling quite full. I'm actually excited about my next bid!"
WORKSHOP PARTICIPANTPOWERFUL PROPOSAL WRITING
"A great course that cuts to the chase of developing a winning bid. Well facilitated and highly recommended."
WORKSHOP PARTICIPANTPOWERFUL PROPOSAL WRITING
"A worthwhile investment in training to enhance you and your organisation's effectiveness at writing winning proposals, efficiently and effectively."
WORKSHOP PARTICIPANTPOWERFUL PROPOSAL WRITING