PRICE TO WIN INTRODUCTION
Price your offer to win - profitably
OPTIMISE YOUR DEAL MARGINS
Your team will learn a transparent, predictable and repeatable approach to pricing bids according to your competitive advantage. The workshop helps generate ‘buy-in’ from your bidding stakeholders and teaches the core principles to maximise bidding profitability.
SCHEDULE A CALL
Discuss growing your team's business-winning capability with the Price to Win workshop.
YOUR TEAM WILL LEARN HOW TO
- Bring their team together by balancing the probability of winning against profitability
- Base their price on a real understanding of the customer’s buying type and accurate data
- Optimise margins by working to shape the customer’s budget and expectations
- Build a winning price into technical solution development
- Use Price to Win reviews to confirm or deny their assumptions and inform rational decisions
WHO SHOULD ATTEND?
Built for anyone who has input to pricing your offer in your organisation.
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Senior Management
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Capture Managers
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Bid Managers
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Estimators
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Analysts
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Solution Developers
WORKSHOP PROGRAM
What you and your team can expect from your Shipley learning investment.
Your team will gain lifetime access to the Shipley Business Winning Centre. There, they will have their materials, tools, and templates from past workshops, as well as a library of regularly updated resources and access to Shipley consultants for support.
"This workshop absolutely hit the mark for all of us. For the first time, we have a framework for developing pricing with a justifiable basis. It was an excellent workshop as was the Facilitator."
"Has taken the concept of Pricing to Win to an entirely new level, which is perhaps 20% art and 80% science. The better the data and intel an organisation has, the more the science dimension is going to work for you.”
"Excellent overview of Price To Win and demonstrated the power to more accurately predict competitors' position in relation to ours."