Shipley Business Development Lifecycle Guide

The Business Development Lifecycle Guide is a versatile tool that can be customized for any organisation, depending on the complexity of their market and sales cycle. It aims to help marketing, capture, and proposal teams develop a common understanding of business development process best practices and terms.

The BD LIfecycle Guide provides fundamental best practices that can be easily adapted for selling services and products to governments and businesses in domestic, international, and export markets. It is also helpful in situations requiring security clearances.

The BD Lifecycle Guide defines standard terms, presents a clear, linear order of best practices, and helps individuals work effectively as a team with a shared understanding of the process.